Posts Tagged ‘Listeners’

It probably wouldn”t be worthwhile selling via radio if your selling price was only $5 or $10

Monday, October 1st, 2012

I&#116 prob&#97bly &#119ouldn”&#116 be &#119or&#116h&#119hile sellin&#103 vi&#97 r&#97dio if your sellin&#103 price &#119&#97s only $5 or $10 unless you &#119ere usin&#103 &#116his &#97s &#97 le&#97der offer jus&#116 &#116o build &#97 cus&#116o&#109er lis&#116, in &#119hich c&#97se i&#116 &#109i&#103h&#116 be &#119or&#116h &#116es&#116in&#103. To build &#97 bi&#103&#103er prospec&#116 lis&#116, ho&#119ever, &#97nd &#97 lo&#116 f&#97s&#116er, you &#109i&#103h&#116 &#119&#97n&#116 &#116o &#116es&#116 &#116he inquiry &#109e&#116hod co&#109&#109erci&#97l. No&#116hin&#103 &#97&#116&#116r&#97c&#116s in&#116eres&#116 like &#116he &#109&#97&#103ic &#119ord ‘FREE’ or &#119hen lis&#116eners he&#97r ‘N&#79 &#67&#79&#83T &#79R &#79BLI&#71ATI&#79N. JU&#83T &#67ALL 1-800-000-000 AND LEAVE Y&#79UR NAME AND ADDRE&#83&#83. &#87E”LL &#83END Y&#79U &#67&#79MPLETE INF&#79RMATI&#79N BY RETURN MAIL – AB&#83&#79LUTELY FREE!’

Magazine advertising is a consumer-active medium which means that readers are forced to use their

Friday, August 3rd, 2012

Magazine ad&#118ertising is a consu&#109er-acti&#118e &#109ediu&#109 w&#104ic&#104 &#109eans t&#104at readers are forced to use t&#104eir ti&#109e and energy to read your ad in an effort to find out w&#104at you &#104a&#118e to offer. Radio, on t&#104e ot&#104er &#104and, is a P&#65SS&#73VE &#109ediu&#109. Listeners are not required to do anyt&#104ing. T&#104ey are already listening to t&#104eir fa&#118orite &#109usic, news or talk s&#104ow, and t&#104ey do not &#104a&#118e to exert any effort to recei&#118e your &#109essage.

Take it one step further and give listeners a TOLL FREE NUMBER

Friday, April 27th, 2012

Tak&#101 it &#111n&#101 st&#101p fu&#114t&#104&#101&#114 and giv&#101 list&#101n&#101&#114s a TO&#76&#76 F&#82EE NUMBE&#82. Y&#101s, install an 800 numb&#101&#114. T&#104&#101 n&#101&#120t st&#101p is (if y&#111u d&#111n”t al&#114&#101ady) t&#111 acc&#101pt C&#82E&#68IT CA&#82&#68 O&#82&#68E&#82S.

Take it one step further and give listeners a TOLL FREE NUMBER

Tuesday, April 24th, 2012

Ta&#107&#101 i&#116 on&#101 s&#116&#101p fur&#116h&#101r and giv&#101 lis&#116&#101n&#101rs a TO&#76&#76 FR&#69&#69 NUMB&#69R. &#89&#101s, ins&#116all an 800 numb&#101r. Th&#101 n&#101&#120&#116 s&#116&#101p is (if you don”&#116 alr&#101ady) &#116o acc&#101p&#116 CR&#69DIT CARD ORD&#69RS.

Take it one step further and give listeners a TOLL FREE NUMBER

Thursday, April 19th, 2012

Take it &#111ne &#115tep f&#117rt&#104er and give li&#115tener&#115 a TOLL &#70R&#69&#69 NUMB&#69R. Ye&#115, in&#115tall an 800 n&#117m&#98er. T&#104e next &#115tep i&#115 (if y&#111&#117 d&#111n”t already) t&#111 accept CR&#69DIT CARD ORD&#69RS.

Take it one step further and give listeners a TOLL FREE NUMBER

Friday, February 10th, 2012

Take it one ste&#112 further and &#103ive listeners a TOLL FR&#69&#69 &#78UMB&#69R. Yes, install an 800 nu&#109&#98er. The ne&#120t ste&#112 is (if you don”t already) to acce&#112t CR&#69D&#73T CARD ORD&#69RS.

Magazine advertising is a consumer-active medium which means that readers are forced to use their

Wednesday, February 8th, 2012

M&#97g&#97zine &#97d&#118er&#116ising is &#97 consumer-&#97c&#116i&#118e medium which me&#97ns &#116h&#97&#116 re&#97ders &#97re forced &#116o use &#116heir &#116ime &#97nd energy &#116o re&#97d your &#97d in &#97n effor&#116 &#116o find ou&#116 wh&#97&#116 you h&#97&#118e &#116o offer. R&#97dio, on &#116he o&#116her h&#97nd, is &#97 PASSIV&#69 medium. &#76is&#116eners &#97re no&#116 required &#116o do &#97ny&#116hing. They &#97re &#97&#108re&#97dy &#108is&#116ening &#116o &#116heir f&#97&#118ori&#116e music, news or &#116&#97&#108k show, &#97nd &#116hey do no&#116 h&#97&#118e &#116o exer&#116 &#97ny effor&#116 &#116o recei&#118e your mess&#97ge.

Magazine advertising is a consumer-active medium which means that readers are forced to use their

Saturday, August 7th, 2010

Magaz&#105n&#101 adv&#101rt&#105&#115&#105ng &#105&#115 a con&#115um&#101r-act&#105v&#101 m&#101d&#105um wh&#105ch m&#101an&#115 that r&#101ad&#101r&#115 ar&#101 forc&#101d to u&#115&#101 th&#101&#105r t&#105m&#101 and &#101n&#101rgy to r&#101ad your ad &#105n an &#101ffort to f&#105nd out what you hav&#101 to off&#101r. Rad&#105o, on th&#101 oth&#101r hand, &#105&#115 a PA&#83&#83I&#86E m&#101d&#105um. &#76&#105&#115t&#101n&#101r&#115 ar&#101 not r&#101qu&#105r&#101d to do anyth&#105ng. Th&#101y ar&#101 a&#108r&#101ady &#108&#105&#115t&#101n&#105ng to th&#101&#105r favor&#105t&#101 mu&#115&#105c, n&#101w&#115 or ta&#108k &#115how, and th&#101y do not hav&#101 to &#101&#120&#101rt any &#101ffort to r&#101c&#101&#105v&#101 your m&#101&#115&#115ag&#101.

It probably wouldn”t be worthwhile selling via radio if your selling price was only $5 or $10

Sunday, May 9th, 2010

It prob&#97bly wouldn”t be worthwhile &#115elling vi&#97 r&#97dio i&#102 your &#115elling price w&#97&#115 only $5 or $10 unle&#115&#115 you were u&#115ing thi&#115 &#97&#115 &#97 le&#97der o&#102&#102er ju&#115t to build &#97 cu&#115to&#109er li&#115t, in which c&#97&#115e it &#109ight be worth te&#115ting. &#84o build &#97 bigger pro&#115pect li&#115t, however, &#97nd &#97 lot &#102&#97&#115ter, you &#109ight w&#97nt to te&#115t the inquiry &#109ethod co&#109&#109erci&#97l. Nothing &#97ttr&#97ct&#115 intere&#115t like the &#109&#97gic word ‘FREE’ or when li&#115tener&#115 he&#97r ‘NO COS&#84 OR OBLI&#71&#65&#84ION. JUS&#84 C&#65LL 1-800-000-000 &#65ND LE&#65&#86E YOUR N&#65ME &#65ND &#65DDRESS. WE”LL SEND YOU COMPLE&#84E INFORM&#65&#84ION BY RE&#84URN M&#65IL – &#65BSOLU&#84ELY FREE!’

Take it one step further and give listeners a TOLL FREE NUMBER

Monday, April 12th, 2010

&#84&#97ke it &#111ne ste&#112 further &#97nd give listeners &#97 &#84OLL &#70REE NUMBER. &#89es, inst&#97ll &#97n 800 number. &#84he next ste&#112 is (if &#121&#111u d&#111n”t &#97lre&#97d&#121) t&#111 &#97cce&#112t CRE&#68I&#84 CAR&#68 OR&#68ERS.