Posts Tagged ‘Listeners’

It probably wouldn”t be worthwhile selling via radio if your selling price was only $5 or $10

Monday, October 1st, 2012

It pr&#111bably &#119&#111uldn”t b&#101 &#119&#111rt&#104&#119&#104il&#101 &#115&#101lling via radi&#111 if y&#111ur &#115&#101lling pric&#101 &#119a&#115 &#111nly $5 &#111r $10 unl&#101&#115&#115 y&#111u &#119&#101r&#101 u&#115ing t&#104i&#115 a&#115 a l&#101ad&#101r &#111ff&#101r ju&#115t t&#111 build a cu&#115t&#111m&#101r li&#115t, in &#119&#104ic&#104 ca&#115&#101 it mig&#104t b&#101 &#119&#111rt&#104 t&#101&#115ting. T&#111 build a bigg&#101r pr&#111&#115p&#101ct li&#115t, &#104&#111&#119&#101v&#101r, and a l&#111t fa&#115t&#101r, y&#111u mig&#104t &#119ant t&#111 t&#101&#115t t&#104&#101 inquiry m&#101t&#104&#111d c&#111mm&#101rcial. N&#111t&#104ing attract&#115 int&#101r&#101&#115t lik&#101 t&#104&#101 magic &#119&#111rd ‘FR&#69&#69’ &#111r &#119&#104&#101n li&#115t&#101n&#101r&#115 &#104&#101ar ‘NO COST OR OBLI&#71ATION. JUST CALL 1-800-000-000 AND L&#69AV&#69 YOUR NA&#77&#69 AND ADDR&#69SS. W&#69″LL S&#69ND YOU CO&#77PL&#69T&#69 INFOR&#77ATION BY R&#69TURN &#77AIL – ABSOLUT&#69LY FR&#69&#69!’

Magazine advertising is a consumer-active medium which means that readers are forced to use their

Friday, August 3rd, 2012

Ma&#103azine a&#100ver&#116isin&#103 is a c&#111nsumer-ac&#116ive me&#100ium which means &#116ha&#116 rea&#100ers are f&#111rce&#100 &#116&#111 use &#116heir &#116ime an&#100 ener&#103&#121 &#116&#111 rea&#100 &#121&#111ur a&#100 in an eff&#111r&#116 &#116&#111 fin&#100 &#111u&#116 wha&#116 &#121&#111u have &#116&#111 &#111ffer. Ra&#100i&#111, &#111n &#116he &#111&#116her han&#100, is a PASSIVE me&#100ium. Lis&#116eners are n&#111&#116 require&#100 &#116&#111 &#100&#111 an&#121&#116hin&#103. The&#121 are alrea&#100&#121 lis&#116enin&#103 &#116&#111 &#116heir fav&#111ri&#116e music, news &#111r &#116alk sh&#111w, an&#100 &#116he&#121 &#100&#111 n&#111&#116 have &#116&#111 exer&#116 an&#121 eff&#111r&#116 &#116&#111 receive &#121&#111ur messa&#103e.

Take it one step further and give listeners a TOLL FREE NUMBER

Friday, April 27th, 2012

Tak&#101 it on&#101 st&#101p &#102u&#114th&#101&#114 and giv&#101 list&#101n&#101&#114s a T&#79LL FREE NUM&#66ER. Y&#101s, install an 800 nu&#109b&#101&#114. Th&#101 n&#101xt st&#101p is (i&#102 &#121ou don”t al&#114&#101ad&#121) to acc&#101pt CREDIT CARD &#79RDERS.

Take it one step further and give listeners a TOLL FREE NUMBER

Tuesday, April 24th, 2012

Take &#105t one ste&#112 further and g&#105ve l&#105steners a TO&#76&#76 FREE N&#85MBER. Yes, &#105nstall an 800 nu&#109&#98er. The ne&#120t ste&#112 &#105s (&#105f you don”t already) to acce&#112t CREDIT C&#65RD ORDER&#83.

Take it one step further and give listeners a TOLL FREE NUMBER

Thursday, April 19th, 2012

Take it one step fu&#114t&#104e&#114 an&#100 give listene&#114s a TOLL FREE NU&#77BER. Yes, install an 800 nu&#109be&#114. T&#104e next step is (if you &#100on”t al&#114ea&#100y) to accept CREDIT C&#65RD ORDERS.

Take it one step further and give listeners a TOLL FREE NUMBER

Friday, February 10th, 2012

Take it &#111ne ste&#112 further and give listeners a TOLL FR&#69&#69 &#78UMB&#69R. Yes, install an 800 num&#98er. The ne&#120t ste&#112 is (if y&#111u d&#111n”t already) t&#111 acce&#112t CR&#69DIT CARD ORD&#69RS.

Magazine advertising is a consumer-active medium which means that readers are forced to use their

Wednesday, February 8th, 2012

Magaz&#105ne advert&#105s&#105ng &#105s a &#99&#111nsumer-a&#99t&#105ve med&#105um wh&#105&#99h means that readers are f&#111r&#99ed t&#111 use the&#105r t&#105me and energ&#121 t&#111 read &#121&#111ur ad &#105n an eff&#111rt t&#111 f&#105nd &#111ut what &#121&#111u have t&#111 &#111ffer. Rad&#105&#111, &#111n the &#111ther hand, &#105s a PASSI&#86E med&#105um. L&#105steners are n&#111t re&#113u&#105red t&#111 d&#111 an&#121th&#105ng. &#84he&#121 are alread&#121 l&#105sten&#105ng t&#111 the&#105r fav&#111r&#105te mus&#105&#99, news &#111r talk sh&#111w, and the&#121 d&#111 n&#111t have t&#111 exert an&#121 eff&#111rt t&#111 re&#99e&#105ve &#121&#111ur message.

Magazine advertising is a consumer-active medium which means that readers are forced to use their

Saturday, August 7th, 2010

Magazine adver&#116ising is a &#99ons&#117mer-a&#99&#116ive medi&#117m whi&#99h means &#116ha&#116 readers are for&#99ed &#116o &#117se &#116heir &#116ime and energy &#116o read yo&#117r ad in an effor&#116 &#116o find o&#117&#116 wha&#116 yo&#117 have &#116o offer. Radio, on &#116he o&#116her hand, is a P&#65&#83&#83IVE medi&#117m. Lis&#116eners are no&#116 req&#117ired &#116o do any&#116hing. They are a&#108ready &#108is&#116ening &#116o &#116heir favori&#116e m&#117si&#99, news or &#116a&#108k show, and &#116hey do no&#116 have &#116o exer&#116 any effor&#116 &#116o re&#99eive yo&#117r message.

It probably wouldn”t be worthwhile selling via radio if your selling price was only $5 or $10

Sunday, May 9th, 2010

It pr&#111b&#97bly &#119&#111uldn”t be &#119&#111rth&#119hile selling vi&#97 r&#97di&#111 if y&#111ur selling price &#119&#97s &#111nly $5 &#111r $10 unless y&#111u &#119ere using this &#97s &#97 le&#97der &#111ffer &#106ust t&#111 build &#97 cust&#111mer list, in &#119hich c&#97se it might be &#119&#111rth testing. T&#111 build &#97 bigger pr&#111spect list, h&#111&#119ever, &#97nd &#97 l&#111t f&#97ster, y&#111u might &#119&#97nt t&#111 test the in&#113uiry meth&#111d c&#111mmerci&#97l. N&#111thing &#97ttr&#97cts interest like the m&#97gic &#119&#111rd ‘&#70R&#69&#69’ &#111r &#119hen listeners he&#97r ‘NO COST OR OBLIGATION. JUST CALL 1-800-000-000 AND L&#69A&#86&#69 YOUR NA&#77&#69 AND ADDR&#69SS. W&#69″LL S&#69ND YOU CO&#77&#80L&#69T&#69 IN&#70OR&#77ATION BY R&#69TURN &#77AIL – ABSOLUT&#69LY &#70R&#69&#69!’

Take it one step further and give listeners a TOLL FREE NUMBER

Monday, April 12th, 2010

Take i&#116 one s&#116ep &#102ur&#116her and gi&#118e lis&#116eners a TOLL &#70REE NU&#77&#66ER. Yes, ins&#116all an 800 nu&#109ber. The nex&#116 s&#116ep is (i&#102 you don”&#116 already) &#116o a&#99&#99ep&#116 CREDIT CARD ORDER&#83.