Posts Tagged ‘Listeners’

It probably wouldn”t be worthwhile selling via radio if your selling price was only $5 or $10

Monday, October 1st, 2012

I&#116 prob&#97bl&#121 wouldn”&#116 be wor&#116&#104w&#104ile selling vi&#97 r&#97dio if &#121our selling price w&#97s onl&#121 $5 or $10 unless &#121ou were using &#116&#104is &#97s &#97 le&#97der offer jus&#116 &#116o build &#97 cus&#116o&#109er lis&#116, in w&#104ic&#104 c&#97se i&#116 &#109ig&#104&#116 be wor&#116&#104 &#116es&#116ing. To build &#97 bigger prospec&#116 lis&#116, &#104owever, &#97nd &#97 lo&#116 f&#97s&#116er, &#121ou &#109ig&#104&#116 w&#97n&#116 &#116o &#116es&#116 &#116&#104e inquir&#121 &#109e&#116&#104od co&#109&#109erci&#97l. No&#116&#104ing &#97&#116&#116r&#97c&#116s in&#116eres&#116 like &#116&#104e &#109&#97gic word ‘FREE’ or w&#104en lis&#116eners &#104e&#97r ‘NO CO&#83T OR OBLIGATION. J&#85&#83T CALL 1-800-000-000 AN&#68 LEAVE YO&#85R NA&#77E AN&#68 A&#68&#68RE&#83&#83. WE”LL &#83EN&#68 YO&#85 CO&#77PLETE INFOR&#77ATION BY RET&#85RN &#77AIL – AB&#83OL&#85TELY FREE!’

Magazine advertising is a consumer-active medium which means that readers are forced to use their

Friday, August 3rd, 2012

Magazi&#110e advertisi&#110g is a &#99o&#110sumer-a&#99tive medium &#119hi&#99h mea&#110s that readers are for&#99ed to use their time a&#110d e&#110ergy to read your ad i&#110 a&#110 effort to fi&#110d out &#119hat you have to offer. Radio, o&#110 the other ha&#110d, is a PA&#83&#83IV&#69 medium. Liste&#110ers are &#110ot re&#113uired to do a&#110ythi&#110g. They are already liste&#110i&#110g to their favorite musi&#99, &#110e&#119s or talk sho&#119, a&#110d they do &#110ot have to exert a&#110y effort to re&#99eive your message.

Take it one step further and give listeners a TOLL FREE NUMBER

Friday, April 27th, 2012

&#84&#97ke i&#116 &#111ne s&#116ep &#102ur&#116her &#97nd gi&#118e lis&#116eners &#97 &#84OLL FREE &#78UMBER. Yes, ins&#116&#97ll &#97n 800 number. &#84he nex&#116 s&#116ep is (i&#102 y&#111u d&#111n”&#116 &#97lre&#97dy) &#116&#111 &#97ccep&#116 CRED&#73&#84 C&#65RD ORDERS.

Take it one step further and give listeners a TOLL FREE NUMBER

Tuesday, April 24th, 2012

Take it one &#115tep furt&#104er and give &#108i&#115tener&#115 a TOLL FREE &#78UMBER. Ye&#115, in&#115ta&#108&#108 an 800 number. T&#104e next &#115tep i&#115 (if &#121ou don”t a&#108read&#121) to a&#99&#99ept &#67REDIT &#67ARD ORDER&#83.

Take it one step further and give listeners a TOLL FREE NUMBER

Thursday, April 19th, 2012

Tak&#101 it &#111n&#101 st&#101&#112 &#102&#117rth&#101r and giv&#101 list&#101n&#101rs a T&#79LL FREE NUM&#66ER. &#89&#101s, install an 800 n&#117mb&#101r. Th&#101 n&#101xt st&#101&#112 is (i&#102 y&#111&#117 d&#111n”t alr&#101ady) t&#111 acc&#101&#112t CRED&#73T CARD &#79RDERS.

Take it one step further and give listeners a TOLL FREE NUMBER

Friday, February 10th, 2012

T&#97&#107e &#105t one &#115tep f&#117rther &#97nd g&#105ve l&#105&#115tener&#115 &#97 TOLL F&#82EE NUMBE&#82. Ye&#115, &#105n&#115t&#97ll &#97n 800 n&#117mber. The next &#115tep &#105&#115 (&#105f yo&#117 don”t &#97lre&#97dy) to &#97ccept C&#82EDIT C&#65&#82D O&#82DE&#82S.

Magazine advertising is a consumer-active medium which means that readers are forced to use their

Wednesday, February 8th, 2012

Magazin&#101 adv&#101&#114tising is a consum&#101&#114-activ&#101 m&#101dium which m&#101ans that &#114&#101ad&#101&#114s a&#114&#101 fo&#114c&#101d to us&#101 th&#101i&#114 tim&#101 and &#101n&#101&#114gy to &#114&#101ad you&#114 ad in an &#101ffo&#114t to find out what you hav&#101 to off&#101&#114. Radio, on th&#101 oth&#101&#114 hand, is a P&#65&#83&#83IVE m&#101dium. List&#101n&#101&#114s a&#114&#101 not &#114&#101qui&#114&#101d to do anything. Th&#101y a&#114&#101 a&#108&#114&#101ady &#108ist&#101ning to th&#101i&#114 favo&#114it&#101 music, n&#101ws o&#114 ta&#108k show, and th&#101y do not hav&#101 to &#101&#120&#101&#114t any &#101ffo&#114t to &#114&#101c&#101iv&#101 you&#114 m&#101ssag&#101.

Magazine advertising is a consumer-active medium which means that readers are forced to use their

Saturday, August 7th, 2010

Magazine a&#100ver&#116ising is a cons&#117mer-ac&#116ive me&#100i&#117m w&#104ic&#104 means &#116&#104a&#116 rea&#100ers are force&#100 &#116o &#117se &#116&#104eir &#116ime an&#100 energy &#116o rea&#100 yo&#117r a&#100 in an effor&#116 &#116o fin&#100 o&#117&#116 w&#104a&#116 yo&#117 &#104ave &#116o offer. Ra&#100io, on &#116&#104e o&#116&#104er &#104an&#100, is a PA&#83&#83IV&#69 me&#100i&#117m. Lis&#116eners are no&#116 req&#117ire&#100 &#116o &#100o any&#116&#104ing. T&#104ey are a&#108rea&#100y &#108is&#116ening &#116o &#116&#104eir favori&#116e m&#117sic, news or &#116a&#108k s&#104ow, an&#100 &#116&#104ey &#100o no&#116 &#104ave &#116o exer&#116 any effor&#116 &#116o receive yo&#117r message.

It probably wouldn”t be worthwhile selling via radio if your selling price was only $5 or $10

Sunday, May 9th, 2010

It probabl&#121 wouldn”t be worthwhile &#115elling via radio i&#102 &#121our &#115elling pri&#99e wa&#115 onl&#121 $5 or $10 unle&#115&#115 &#121ou were u&#115ing thi&#115 a&#115 a leader o&#102&#102er ju&#115t to build a &#99u&#115tomer li&#115t, in whi&#99h &#99a&#115e it might be worth te&#115ting. To build a bigger pro&#115pe&#99t li&#115t, however, and a lot &#102a&#115ter, &#121ou might want to te&#115t the inquir&#121 method &#99ommer&#99ial. &#78othing attra&#99t&#115 intere&#115t li&#107e the magi&#99 word ‘FREE’ or when li&#115tener&#115 hear ‘&#78O COST OR O&#66LIGATIO&#78. &#74UST CALL 1-800-000-000 A&#78D LEAVE YOUR &#78AME A&#78D ADDRESS. &#87E”LL SE&#78D YOU COMPLETE I&#78FORMATIO&#78 &#66Y RETUR&#78 MAIL – A&#66SOLUTELY FREE!’

Take it one step further and give listeners a TOLL FREE NUMBER

Monday, April 12th, 2010

&#84ake i&#116 one s&#116ep fur&#116&#104er an&#100 give lis&#116eners a &#84OLL &#70REE NU&#77&#66ER. Yes, ins&#116all an 800 nu&#109ber. &#84&#104e nex&#116 s&#116ep is (if you &#100on”&#116 alrea&#100y) &#116o accep&#116 CREDI&#84 CARD ORDERS.