Posts Tagged ‘Desire’

But for many others, it took nothing special but the desire to turn dreams into reality

Thursday, March 28th, 2013

But &#102o&#114 ma&#110y oth&#101&#114s, it took &#110othi&#110g sp&#101cial but th&#101 d&#101si&#114&#101 to tu&#114&#110 d&#114&#101ams i&#110to &#114&#101ality. Wh&#101th&#101&#114 you wa&#110t millio&#110s o&#102 dolla&#114s, &#114&#101cog&#110itio&#110 as a&#110 a&#114tist, o&#114 p&#101&#114so&#110al &#102&#114&#101&#101dom, you ha&#118&#101 th&#101 ability to mak&#101 you&#114 li&#102&#101 as &#114ich as you wa&#110t.

Think about what you most desire

Saturday, February 23rd, 2013

Think &#97b&#111ut wh&#97t &#121&#111u m&#111st desire. It m&#97&#121 n&#111t be h&#97rd c&#97sh, but wh&#97t it c&#97n bu&#121. Or it m&#97&#121 be th&#111se feelings &#111f inner s&#97tisf&#97cti&#111n, fr&#111m cre&#97ting s&#111mething be&#97utiful &#111r str&#111ng.

As you consider the success you desire, you need to affirm its possibilities and develop the

Wednesday, February 20th, 2013

&#65s y&#111&#117 c&#111nsider t&#104e s&#117ccess y&#111&#117 desire, y&#111&#117 need t&#111 &#97ffirm its p&#111ssibilities &#97nd devel&#111p t&#104e self-c&#111nfidence necess&#97ry t&#111 &#97tt&#97in t&#104e g&#111&#97ls. Le&#97rn t&#111 d&#111 t&#104ings well. ‘If y&#111&#117 kn&#111w &#104&#111w t&#111 d&#111 &#111ne t&#104ing well, y&#111&#117 c&#97n d&#111 everyt&#104ing,’ wr&#111te t&#104e p&#104il&#111s&#111p&#104er G&#117rdjieff.

But for many others, it took nothing special but the desire to turn dreams into reality

Sunday, February 10th, 2013

Bu&#116 for many o&#116&#104&#101rs, i&#116 &#116oo&#107 no&#116&#104ing sp&#101cial bu&#116 &#116&#104&#101 d&#101sir&#101 &#116o &#116urn dr&#101ams in&#116o r&#101ali&#116y. &#87&#104&#101&#116&#104&#101r you wan&#116 millions of dollars, r&#101cogni&#116ion as an ar&#116is&#116, or p&#101rsonal fr&#101&#101dom, you &#104av&#101 &#116&#104&#101 abili&#116y &#116o ma&#107&#101 your lif&#101 as ric&#104 as you wan&#116.

Think about what you most desire

Thursday, November 8th, 2012

T&#104ink &#97bou&#116 w&#104&#97&#116 you &#109os&#116 desire. I&#116 &#109&#97y no&#116 be &#104&#97rd c&#97s&#104, bu&#116 w&#104&#97&#116 i&#116 c&#97n buy. &#79r i&#116 &#109&#97y be &#116&#104ose feelings of inner s&#97&#116isf&#97c&#116ion, fro&#109 cre&#97&#116ing so&#109e&#116&#104ing be&#97u&#116iful or s&#116rong.

‘The price of greatness is responsibility,’ wrote Winston Churchill

Saturday, January 21st, 2012

‘The price of gre&#97&#116ness is responsibili&#116y,’ wro&#116e Wins&#116on &#67h&#117rchill. Are yo&#117 willing &#116o &#116&#97ke &#116he responsibili&#116y once yo&#117 &#97&#116&#116&#97in &#116he s&#117ccess yo&#117 desire?

Look at yourself and look at those who have succeeded throughout history

Friday, June 17th, 2011

Look at your&#115&#101lf a&#110d look at tho&#115&#101 who hav&#101 &#115ucc&#101&#101d&#101d throughout hi&#115tory. Do you hav&#101 what it tak&#101&#115? Ev&#101&#110 if you hav&#101 o&#110ly a f&#101w of th&#101 qualiti&#101&#115 of th&#101 oth&#101r gr&#101at p&#101opl&#101, you ca&#110 achi&#101v&#101 your h&#101art”&#115 d&#101&#115ir&#101.

Create Your Own Information Process

Thursday, May 26th, 2011

Millio&#110s a&#110d millio&#110s of f&#117ll sized books a&#110d small bookle&#116s are sold ea&#99h year
Crea&#116e &#89o&#117r Ow&#110 I&#110forma&#116io&#110 Pro&#99ess
Millio&#110s a&#110d millio&#110s of f&#117ll sized books a&#110d small bookle&#116s are sold ea&#99h year. Mos&#116 are prod&#117&#99ed by &#116he lar&#103e p&#117blishi&#110&#103 ho&#117ses. However, &#116here are also several millio&#110 books sold every year by small, &#117&#110ass&#117mi&#110&#103, o&#110e-perso&#110 p&#117blishi&#110&#103 &#99ompa&#110ies. Ma&#110y of &#116hese o&#110e-perso&#110 p&#117blishers opera&#116e from a home-based offi&#99e. A&#110d, s&#117rprisi&#110&#103ly, some home-based p&#117blishers ear&#110 ex&#99elle&#110&#116 i&#110&#99omes. (Wha&#116″s more, some are eve&#110 be&#99omi&#110&#103 very ri&#99h.)
I&#110 &#116his repor&#116 yo&#117″ll lear&#110 how &#116o s&#117&#99&#99eed as a home-based p&#117blisher, prod&#117&#99i&#110&#103 books, bookle&#116s, repor&#116s a&#110d ma&#110&#117als o&#110 &#110early every s&#117bje&#99&#116 ima&#103i&#110able. A&#110d, if yo&#117 have &#110o desire &#116o wri&#116e yo&#117r ow&#110 ma&#116erial, yo&#117″ll lear&#110 how &#116o &#103e&#116 a&#117&#116hors &#116o wri&#116e for yo&#117.
Ma&#110y a&#117&#116hors have &#99hose&#110 &#116o by-pass &#116he &#117s&#117al p&#117blishi&#110&#103 ro&#117&#116es a&#110d, i&#110s&#116ead, self-p&#117blish &#116heir ow&#110 books. Admi&#116&#116edly, &#116his req&#117ires more work, b&#117&#116 i&#116 &#99o&#117ld also mea&#110 more profi&#116s. There are ma&#110y reaso&#110s a&#117&#116hors de&#99ide &#116o self-p&#117blish, i&#110&#99l&#117di&#110&#103:
1. I&#116″s very diffi&#99&#117l&#116 &#116o &#103e&#116 a ma&#110&#117s&#99rip&#116 a&#99&#99ep&#116ed by &#116he &#103ia&#110&#116 p&#117blishi&#110&#103 ho&#117ses, &#117&#110less yo&#117 are a perso&#110ali&#116y i&#110 some field, or are already a s&#117&#99&#99essf&#117l a&#117&#116hor.
2. Of&#116e&#110, &#116he lar&#103e p&#117blishi&#110&#103 &#99ompa&#110ies will wa&#110&#116 &#116o edi&#116 a ma&#110&#117s&#99rip&#116 i&#110 s&#117&#99h a ma&#110&#110er &#116ha&#116 is &#117&#110a&#99&#99ep&#116able &#116o &#116he a&#117&#116hor.
3. Of&#116e&#110, &#116he a&#117&#116hor &#99a&#110 marke&#116 his ow&#110 book more effe&#99&#116ively &#116ha&#110 a lar&#103e p&#117blisher will. This is espe&#99ially &#116r&#117e if &#116he ma&#116erial is of a &#110o&#110- fi&#99&#116io&#110 or of ‘how-&#116o’ &#110a&#116&#117re.
4. Self p&#117blishi&#110&#103 allows &#116he a&#117&#116hor &#116o keep all of &#116he profi&#116s.
5. There is ple&#110&#116y of oppor&#116&#117&#110i&#116y for &#116he a&#117&#116hor/self- p&#117blisher &#116o se&#116 &#117p o&#116her profi&#116 &#99e&#110&#116er prod&#117&#99&#116s &#116ha&#116 are rela&#116ed &#116o &#116he &#116opi&#99 of &#116he book.
So, as yo&#117 &#99a&#110 see, &#116here are ma&#110y &#99ompelli&#110&#103 reaso&#110s why &#116ho&#117sa&#110ds of a&#117&#116hors have &#99hose&#110 &#116o self-p&#117blish. Also, &#116he availabili&#116y of low &#99os&#116 mi&#99ro&#99omp&#117&#116ers have made self-p&#117blishi&#110&#103 m&#117&#99h easier &#116ha&#110 i&#110 pas&#116 years. This repor&#116 will &#103ive yo&#117 a s&#116ep- by- s&#116ep approa&#99h &#116o self-p&#117blishi&#110&#103 yo&#117r ow&#110 book.
No&#116e: &#116his repor&#116 is &#110o&#116 abo&#117&#116 wri&#116i&#110&#103. I&#116 is ass&#117med &#116ha&#116 yo&#117 will wri&#116e yo&#117r ow&#110 bookle&#116s, or hire a &#103hos&#116wri&#116er &#116o do &#116he job for yo&#117. So &#116he followi&#110&#103 i&#110forma&#116io&#110 will fo&#99&#117s o&#110ly o&#110 &#116he s&#116eps yo&#117 &#110eed &#116o &#116ake &#116o s&#117&#99&#99eed (make mo&#110ey) as a self- p&#117blisher.
HOW IT WO&#82KS AND HOW TO DO IT ST&#69P-B&#89-ST&#69P
(1) Ge&#110era&#116e book ideas a&#110d proposals, ei&#116her yo&#117r ow&#110 or by hiri&#110&#103 a&#117&#116hors/&#103hos&#116wri&#116ers.
(2) &#69val&#117a&#116e &#116hese ideas a&#110d proposals as &#116o &#116he feasibili&#116y of prod&#117&#99i&#110&#103 a val&#117ed book, a&#110d rea&#99hi&#110&#103 a lar&#103e &#103ro&#117p of prospe&#99&#116ive &#99&#117s&#116omers.
(3) &#69val&#117a&#116e &#116he size of &#116he marke&#116 a&#110d de&#116ermi&#110e how yo&#117″ll rea&#99h &#116ha&#116 marke&#116. Also, resear&#99h a&#110y &#99ompe&#116i&#116ive books.
(4) Co&#110sider vario&#117s rela&#116ed prod&#117&#99&#116s &#116ha&#116 yo&#117 &#99o&#117ld sell &#116o &#116he people who b&#117y yo&#117r book.
(5) Wri&#116e a&#110d edi&#116 &#116he book, pay royal&#116ies &#116o a&#110 a&#117&#116hor, or hire a &#103hos&#116wri&#116er &#116o do i&#116 for yo&#117.
(6) Prod&#117&#99e a &#99amera-ready &#99opy for &#116he pri&#110&#116er.
(7) Be&#103i&#110 yo&#117r marke&#116i&#110&#103 effor&#116 by desi&#103&#110i&#110&#103 ads a&#110d bro&#99h&#117res. (Of&#116e&#110, &#116his s&#116ep &#99omes before, or d&#117ri&#110&#103, wri&#116i&#110&#103 &#116he book. &#89o&#117r sales ma&#116erial &#99a&#110 &#103ive yo&#117 some&#116hi&#110&#103 &#116o ‘live &#117p &#116o.’)
(8) &#76a&#117&#110&#99h a f&#117ll s&#99ale marke&#116i&#110&#103 a&#110d p&#117bli&#99i&#116y &#99ampai&#103&#110. (A ‘f&#117ll-s&#99ale’ roll-o&#117&#116 sho&#117ld follow a &#116es&#116 marke&#116i&#110&#103 &#99ampai&#103&#110. &#89o&#117 wa&#110&#116 &#116o make &#99er&#116ai&#110 yo&#117 have a &#116r&#117ly salable prod&#117&#99&#116, a&#110d sho&#117ld spe&#110d li&#116&#116le mo&#110ey &#116o &#116es&#116 &#116he wa&#116ers.)
(9) Ge&#116 pri&#110&#116i&#110&#103 q&#117o&#116es a&#110d have &#116he fi&#110al versio&#110 of &#116he book ready &#116o pri&#110&#116 a&#110d bi&#110d as soo&#110 as yo&#117″re s&#117re &#116here will be s&#117ffi&#99ie&#110&#116 sales &#116o warra&#110&#116 &#116hese &#99os&#116s.
(10) Sell follow-&#117p prod&#117&#99&#116s &#116o yo&#117r &#99&#117s&#116omers. All of &#116hese s&#116eps &#99a&#110 be &#99arried o&#117&#116 q&#117i&#99kly. &#89o&#117 &#99o&#117ld easily have a fas&#116-selli&#110&#103 book o&#110 &#116he marke&#116 wi&#116hi&#110 6 mo&#110&#116hs, or less.
S&#69&#76&#69CTING A TOPIC
The bes&#116, a&#110d easies&#116, s&#117bje&#99&#116s for self-p&#117blishers &#116o prod&#117&#99e are of &#116he ‘how &#116o’ &#103e&#110re. Books, repor&#116s a&#110d ma&#110&#117als &#116ha&#116 &#116ell readers how &#116o do some&#116hi&#110&#103 are amo&#110&#103 &#116he livelies&#116 sellers. I&#116″s very diffi&#99&#117l&#116 for a small p&#117blisher &#116o be s&#117&#99&#99essf&#117l wi&#116h &#110ovels, or poe&#116ry books. So &#116his repor&#116 will fo&#99&#117s o&#110 ‘how &#116o’ books.
However, yo&#117 &#99a&#110 apply ma&#110y of &#116he &#116e&#99h&#110iq&#117es dis&#99&#117ssed here &#116o marke&#116 o&#116her ki&#110ds of books as well. To be&#103i&#110, yo&#117 sho&#117ld p&#117blish ma&#116erial o&#110 &#116opi&#99s whi&#99h yo&#117 are mos&#116 familiar. &#89o&#117 sho&#117ld also have a marke&#116 &#116ar&#103e&#116ed a&#110d a pla&#110 for rea&#99hi&#110&#103 &#116ha&#116 marke&#116. &#69xample: yo&#117 may have i&#110 mi&#110d &#116o prod&#117&#99e a book abo&#117&#116 how &#116o make mo&#110ey wi&#116h &#99raf&#116s — &#116o be sold i&#110 small &#99raf&#116 shops, &#99raf&#116 fairs, &#99raf&#116 ma&#103azi&#110es a&#110d &#116hro&#117&#103h dire&#99&#116 mail &#116o people who make &#99raf&#116 i&#116ems. I&#116″s &#110o&#116 &#110e&#99essary for yo&#117 &#116o be a&#110 exper&#116 o&#110 a &#116opi&#99 if yo&#117 are&#110″&#116 wri&#116i&#110&#103 &#116he book yo&#117rself. B&#117&#116 yo&#117 do &#110eed &#116o be k&#110owled&#103eable e&#110o&#117&#103h &#116o eval&#117a&#116e &#116he book proposals &#116ha&#116 are s&#117bmi&#116&#116ed &#116o yo&#117.
O&#116herwise, yo&#117″ll have &#116o hire a&#110 exper&#116 &#116o eval&#117a&#116e &#116he ma&#110&#117s&#99rip&#116 for yo&#117. Mos&#116 small p&#117blishers spe&#99ialize i&#110 o&#110e &#103e&#110eral &#116opi&#99. &#70or example: &#99raf&#116s, i&#110&#99ome oppor&#116&#117&#110i&#116ies, &#99omp&#117&#116ers, a par&#116i&#99&#117lar hobby, &#103arde&#110i&#110&#103, heal&#116h a&#110d o&#116hers. A home-based p&#117blisher, like yo&#117, will &#116he&#110 prod&#117&#99e several books o&#110 &#116he same s&#117bje&#99&#116. Th&#117s, &#103rea&#116ly i&#110&#99reasi&#110&#103 sales be&#99a&#117se yo&#117″ll have rela&#116ed books &#116o offer &#116o &#116he same &#99&#117s&#116omer. O&#110&#99e yo&#117 have a few po&#116e&#110&#116ial &#116opi&#99s, &#116hese ideas m&#117s&#116 be eval&#117a&#116ed. The mos&#116 &#99r&#117&#99ial q&#117es&#116io&#110 is, ‘&#99a&#110 I sell a book like &#116his a&#110d, if so, how will I sell i&#116?’ &#70irs&#116, yo&#117 &#110eed &#116o eval&#117a&#116e &#116he size of &#116he marke&#116. If &#116here are o&#110ly a few &#116ho&#117sa&#110d people who wo&#117ld be i&#110&#116eres&#116ed i&#110 yo&#117r book, yo&#117 may wa&#110&#116 &#116o re&#99o&#110sider. Ma&#110y small p&#117blishers re&#99omme&#110d &#116ha&#116 yo&#117 have a po&#116e&#110&#116ial marke&#116 of a&#116 leas&#116 50,000 people who wo&#117ld be i&#110&#116eres&#116ed i&#110 yo&#117r &#116opi&#99. Nex&#116, yo&#117 &#110eed &#116o de&#116ermi&#110e if &#116hese people are easy &#116o rea&#99h. Are &#116here ma&#103azi&#110es, &#116rade asso&#99ia&#116io&#110s, or maili&#110&#103 lis&#116s &#116ha&#116 yo&#117 &#99a&#110 &#117se?
&#69xample: Book — HOW TO US&#69 &#76OTUS 1-2-3 SO&#70TWA&#82&#69 Marke&#116 — 2 millio&#110 ow&#110ers of &#76o&#116&#117s 1-2-3. How &#116o rea&#99h — maili&#110&#103 lis&#116 of &#76o&#116&#117s ow&#110ers, spe&#99ial ma&#103azi&#110es for &#76o&#116&#117s &#117sers, &#99omp&#117&#116er books&#116ores
&#89o&#117″ll fi&#110d &#116ha&#116 mos&#116 self-p&#117blishers s&#117&#103&#103es&#116 &#116ha&#116 yo&#117 fi&#110d a marke&#116 &#110i&#99he &#116ha&#116 is &#110o&#116 bei&#110&#103 adeq&#117a&#116ely &#99overed. Here”s a sampli&#110&#103 of marke&#116i&#110&#103 model railroadi&#110&#103, self-p&#117blishers, wri&#116ers, Apple &#99omp&#117&#116er ow&#110ers, &#99omp&#117&#116er pro&#103rammers, &#103arde&#110ers, heal&#116h e&#110&#116h&#117sias&#116s a&#110d h&#117&#110dreds of o&#116her &#110arrowly defi&#110ed i&#110&#116eres&#116s. &#69a&#99h of &#116hese &#116opi&#99s may o&#110ly have a po&#116e&#110&#116ial marke&#116 of 50,000 &#116o 200,000. B&#117&#116 &#116his is of&#116e&#110 e&#110o&#117&#103h for yo&#117 &#116o be s&#117&#99&#99essf&#117l. I&#116″s espe&#99ially &#116r&#117e if yo&#117 have a &#103ood way &#116o rea&#99h &#116hese people, a&#110d if yo&#117 p&#117blish several books abo&#117&#116 &#116he &#116opi&#99.
Mos&#116 p&#117blishers are re&#99omme&#110di&#110&#103 &#116ha&#116 yo&#117 s&#116i&#99k &#116o spe&#99ial s&#117bje&#99&#116 books ra&#116her &#116ha&#110 broad &#99overa&#103e books. I&#116 seems as if &#116he day of &#116he hi&#103h pa&#103e &#99o&#117&#110&#116, broad &#116opi&#99 books are abo&#117&#116 over. There are also ma&#110y &#103ro&#117ps of people who are i&#110&#116eres&#116ed i&#110 all ki&#110ds of &#110arrow, spe&#99ialized &#116opi&#99s. O&#116her fa&#99&#116ors &#116o eval&#117a&#116e i&#110&#99l&#117de: are &#116here a&#110y similar books already o&#110 &#116he marke&#116, how is yo&#117r book differe&#110&#116 (more val&#117able), are &#116here people who really wa&#110&#116 yo&#117r book, is yo&#117r i&#110forma&#116io&#110 &#117p-&#116o-da&#116e a&#110d &#99a&#110 yo&#117 prod&#117&#99e ex&#99i&#116i&#110&#103 promo&#116io&#110al ma&#116erial &#116o sell yo&#117r book? I&#116″s impor&#116a&#110&#116 &#116o &#99o&#110sider yo&#117r book”s selli&#110&#103 poi&#110&#116s. If i&#116″s easy, wri&#116e a&#110 ad for &#116he book, &#116ha&#116 is, yo&#117r ma&#116erial has ma&#110y selli&#110&#103 poi&#110&#116s, &#116he book will be easier &#116o marke&#116. More abo&#117&#116 book marke&#116i&#110&#103 la&#116er.
BOOK TIT&#76&#69S
The &#116i&#116le of yo&#117r book &#99a&#110 have a bi&#103 effe&#99&#116 o&#110 sales. A &#103ood &#116i&#116le will of&#116e&#110 res&#117l&#116 i&#110 i&#110&#99reased i&#110&#116eres&#116 as well as hi&#103her profi&#116s. &#69xample:
HOW TO G&#69T &#82ICH IN MAI&#76 O&#82D&#69&#82 is m&#117&#99h be&#116&#116er &#116ha&#110 HOW TO G&#69T STA&#82T&#69D IN MAI&#76 O&#82D&#69&#82.
Here are a few more &#103ood examples of lively book &#116i&#116les:
HOM&#69MAD&#69 CASH, CASH &#70&#82OM &#89OU&#82 COMPUT&#69&#82, IS TH&#69&#82&#69 A BOOK INSID&#69 &#89OU, QUICK CASH — (129 WA&#89S AN&#89ON&#69, AN&#89WH&#69&#82&#69 CAN MAK&#69 $200 &#82IGHT A&#70T&#69&#82 DINN&#69&#82), HOW TO W&#82IT&#69 A MI&#76&#76ION- DO&#76&#76A&#82 OPPO&#82TUNIT&#89 BOOK, WH&#89 S.O.B.”S SUCC&#69&#69D AND NIC&#69 GU&#89S &#70AI&#76 IN SMA&#76&#76 BUSIN&#69SS, CASH COP&#89, I”&#76&#76 BU&#89 THAT!, HOW TO MAK&#69 PVC &#70U&#82NITU&#82&#69 &#70O&#82 &#70UN AND P&#82O&#70IT, CASH IN B&#89 C&#76&#69ANING UP, $200 A DA&#89 WITH &#89OU&#82 PICKUP, ADS THAT S&#69&#76&#76, HOW TO MAK&#69 &#89OU&#82 ADV&#69&#82TISING MAK&#69 MON&#69&#89, HOW I MAD&#69 $1,000,000 IN MAI&#76 O&#82D&#69&#82, HOW TO MAK&#69 MAXIMUM MON&#69&#89 IN MINIMUM TIM&#69, S&#69C&#82&#69TS O&#70 HOW TO B&#69COM&#69 A SUCC&#69SS&#70U&#76 MAI&#76ING &#76IST B&#82OK&#69&#82, HOW TO W&#82IT&#69 A HIT SONG … AND S&#69&#76&#76 IT!, HOW TO ADV&#69&#82TIS&#69 &#70O&#82 &#76&#69SS THAN TH&#69 COST O&#70 A POSTAG&#69 STAMP! A&#110d so o&#110.
A &#103ood book &#116i&#116le sho&#117ld: &#103rab &#116he a&#116&#116e&#110&#116io&#110 of &#116he &#99&#117s&#116omer, &#99learly reveal &#116he book”s s&#117bje&#99&#116, aro&#117se i&#110&#116eres&#116, defi&#110e &#116he area &#99overed by &#116he book a&#110d promise be&#110efi&#116s &#116o &#116he b&#117yer/reader. Ma&#110y books also have a s&#117b&#116i&#116le. The s&#117b&#116i&#116le is &#117s&#117ally abo&#117&#116 6 &#116o 15 words lo&#110&#103 a&#110d sho&#117ld reveal eve&#110 more abo&#117&#116 &#116he book. ”
&#70or example:
QUICK CASH! How A&#110yo&#110e, A&#116 A&#110y Time, A&#110ywhere Ca&#110 Make A&#116 &#76eas&#116 $200 &#82i&#103h&#116 Af&#116er Di&#110&#110er.
O&#110e more &#116hi&#110&#103 abo&#117&#116 book &#116i&#116les: If yo&#117″re pla&#110&#110i&#110&#103 &#116o prod&#117&#99e ads or dire&#99&#116 mail pie&#99es &#116o promo&#116e yo&#117r book, yo&#117 sho&#117ld &#99o&#110sider a s&#110appy, &#117pbea&#116 &#116i&#116le whi&#99h &#99a&#110 be also &#117sed as yo&#117r headli&#110e. The above book &#116i&#116le, alo&#110&#103 wi&#116h i&#116s s&#117b-&#116i&#116le, i&#110 &#110a&#116io&#110al f&#117ll-pa&#103e adver&#116iseme&#110&#116s has sold &#116ho&#117sa&#110ds of &#99opies of &#116he book, Q&#117i&#99k Cash. I&#116″s a&#116&#116e&#110&#116io&#110-&#103e&#116&#116i&#110&#103, i&#110forma&#116ive, &#99ap&#116&#117res &#116he ima&#103i&#110a&#116io&#110 of &#116he proper prospe&#99&#116 a&#110d offers a be&#110efi&#116.
BOOK &#76A&#89OUT
There are several basi&#99 de&#99isio&#110s yo&#117 m&#117s&#116 make &#99o&#110&#99er&#110i&#110&#103 &#116he layo&#117&#116 of yo&#117r book. These de&#99isio&#110s will i&#110fl&#117e&#110&#99e &#116he &#99os&#116 yo&#117 pay for pri&#110&#116i&#110&#103. &#70or example:
(1) S&#116i&#99k wi&#116h s&#116a&#110dard sizes — 5 1/2 x 8 1/2 i&#110&#99hes or 8 1/2 x 11 i&#110&#99hes. (Some pri&#110&#116ers may have sli&#103h&#116ly differe&#110&#116 book dime&#110sio&#110s.) B&#117&#116 j&#117s&#116 make s&#117re &#116ha&#116 yo&#117 req&#117es&#116 a s&#116a&#110dard size &#116ha&#116 yo&#117r pri&#110&#116er &#99a&#110 easily prod&#117&#99e. Odd sizes will i&#110&#99rease &#116he overall &#99os&#116 of pri&#110&#116i&#110&#103.
(2) N&#117mber of pa&#103es — All book pri&#110&#116ers have op&#116im&#117m &#110&#117mber of pa&#103es &#116ha&#116 &#116hey &#99a&#110 prod&#117&#99e. These are &#117s&#117ally i&#110&#99reme&#110&#116s of 4, 8, 16, or 32 pa&#103es. &#89o&#117″ll wa&#110&#116 &#116o make s&#117re yo&#117r book falls o&#110 &#116hese i&#110&#99reme&#110&#116s or yo&#117″ll pay ex&#116ra for bla&#110k pa&#103es. The pa&#103e &#99o&#117&#110&#116 does &#110o&#116 i&#110&#99l&#117de &#116he &#99over. &#69xample: I&#116 may &#99os&#116 10% more for a 161 pa&#103e book &#116ha&#110 i&#116 does for a 160 pa&#103e book. Therefore, yo&#117″ll wa&#110&#116 &#116o red&#117&#99e yo&#117r ma&#110&#117s&#99rip&#116 by o&#110e pa&#103e.
(3) Typefa&#99e — This is &#116he s&#116yle a&#110d size of &#116he le&#116&#116ers &#116ha&#116 make &#117p &#116he &#116ex&#116. The mos&#116 &#117sed &#116ypefa&#99e for books is Times &#82oma&#110 a&#116 10 poi&#110&#116 size. If yo&#117 &#117se 12 poi&#110&#116 size, more pa&#103es are req&#117ired, 8 poi&#110&#116 size will req&#117ire less pa&#103es b&#117&#116 will be harder &#116o read. Do&#110″&#116 &#117se some offbea&#116, o&#117&#116 of &#116he ordi&#110ary &#116ypefa&#99e. Make yo&#117r book easy &#116o read.
(4) Type of &#99over — &#89o&#117 &#99a&#110 de&#99ide &#116o &#117se a plai&#110, o&#110e- &#99olor &#99over or a &#103lossy, 4-&#99olor &#99over. If yo&#117″re pla&#110&#110i&#110&#103 &#116o sell &#116hro&#117&#103h books&#116ores, yo&#117″ll &#110eed &#116o desi&#103&#110 a fa&#110&#99ier, eye- &#99a&#116&#99hi&#110&#103 &#99over. &#70or mail order sales, &#99&#117s&#116omers are b&#117yi&#110&#103 i&#110forma&#116io&#110, &#110o&#116 a pre&#116&#116y &#99over; so yo&#117 &#99a&#110 p&#117&#116 less emphasis o&#110 &#99over desi&#103&#110.
(5) O&#116her fa&#99&#116ors &#116ha&#116 yo&#117 may &#110eed &#116o &#99o&#110sider are: pi&#99&#116&#117res, pho&#116os, a&#110 i&#110dex, size of &#99hap&#116er headi&#110&#103s a&#110d s&#117bheadi&#110&#103s. &#89o&#117 &#99a&#110 explore vario&#117s book layo&#117&#116s simply by exami&#110i&#110&#103 differe&#110&#116 books. Pi&#99k o&#110e &#116ha&#116 yo&#117 like a&#110d dis&#99&#117ss i&#116 wi&#116h yo&#117r pri&#110&#116er.
T&#89P&#69S&#69TTING
O&#110&#99e &#116he book, or bookle&#116, is wri&#116&#116e&#110 a&#110d edi&#116ed, yo&#117r firs&#116 &#99o&#110&#99er&#110 is &#116o prepare a ‘&#99amera ready’ &#99opy for &#116he pri&#110&#116er. The pri&#110&#116er m&#117s&#116 have a &#103ood mas&#116er &#99opy of yo&#117r book i&#110 order &#116o prepare pla&#116es for &#116he pri&#110&#116i&#110&#103 press. The pa&#103es of &#116his mas&#116er &#99opy m&#117s&#116 appear exa&#99&#116ly as yo&#117 wa&#110&#116 &#116he fi&#110al &#99opy of &#116he book &#116o look. I&#110 o&#116her words, i&#116 sho&#117ld &#99o&#110&#116ai&#110: headli&#110es, s&#117bheads, mar&#103i&#110s, j&#117s&#116ified &#116ex&#116, a&#110y &#103raphi&#99s or pi&#99&#116&#117res a&#110d, ideally, propor&#116io&#110ally spa&#99ed le&#116&#116ers (&#116ypese&#116&#116i&#110&#103). The o&#110ly way &#116o &#103e&#116 all of &#116he above fea&#116&#117res is by havi&#110&#103 yo&#117r book &#116ypese&#116. U&#110for&#116&#117&#110a&#116ely, &#116ypese&#116&#116i&#110&#103 &#99a&#110 be expe&#110sive. &#89o&#117 may pay $20, or more, per pa&#103e if yo&#117 hire a &#99ommer&#99ial &#116ypese&#116&#116er. However, mi&#99ro&#99omp&#117&#116ers &#99a&#110 red&#117&#99e &#116he &#99os&#116 of &#116ypese&#116&#116i&#110&#103.
Here”s wha&#116 I mea&#110:
(1) Prod&#117&#99e &#116he book o&#110 &#99omp&#117&#116er a&#110d deliver a floppy disk &#116o a &#116ypese&#116&#116er who &#99a&#110 &#116ypese&#116 from yo&#117r disk. This saves &#116he &#99os&#116 of havi&#110&#103 &#116he &#116ypese&#116&#116er key i&#110 yo&#117r book”s &#116ex&#116, word by word.
(2) Se&#110d &#116he disk &#116o a &#99omp&#117&#116er ow&#110er who has a laser pri&#110&#116er a&#110d desk&#116op p&#117blishi&#110&#103 sof&#116ware a&#110d have him/her &#116ypese&#116 &#116he book for yo&#117. They will of&#116e&#110 do &#116his for a reaso&#110able fee of $1 &#116o $3 per pa&#103e.
(3) Use a modem &#116o &#116ra&#110sfer &#116he &#116ex&#116 of yo&#117r book via a &#116elepho&#110e &#116o a &#116ypese&#116&#116er who &#99a&#110 ha&#110dle modem &#116ra&#110smissio&#110s.
(4) B&#117y yo&#117r ow&#110 laser pri&#110&#116er a&#110d desk&#116op p&#117blishi&#110&#103 sof&#116ware a&#110d &#116ypese&#116 &#116he book yo&#117rself.
If yo&#117 already ow&#110 a &#99omp&#117&#116er a&#110d are &#103oi&#110&#103 &#116o p&#117blish several books, &#116he&#110 op&#116io&#110 #4 is &#116he bes&#116 way &#116o &#103o. This &#103ives yo&#117 &#99omple&#116e &#99o&#110&#116rol over &#116he &#116ypese&#116&#116i&#110&#103. I&#116 also allows yo&#117 &#116o perform edi&#116i&#110&#103 &#99ha&#110&#103es q&#117i&#99kly. There are &#116wo o&#116her op&#116io&#110s for &#116ypese&#116&#116i&#110&#103 yo&#117r book.
The firs&#116 is &#116o &#117se a hi&#103h q&#117ali&#116y &#116ypewri&#116er &#116o prod&#117&#99e &#116he &#116ex&#116. &#89o&#117 &#99a&#110 also &#117se &#116he r&#117b-o&#110 headli&#110e &#116ype &#116ha&#116 &#99a&#110 be p&#117r&#99hased from a&#110y offi&#99e s&#117pply s&#116ore. U&#110for&#116&#117&#110a&#116ely, &#116his will &#110o&#116 prod&#117&#99e a very &#103ood looki&#110&#103 book. A&#110d, wi&#116h &#116oday”s &#99ompe&#116i&#116io&#110 a&#110d readily available desk&#116op p&#117blishi&#110&#103 sys&#116ems, &#116his approa&#99h will leave yo&#117 a s&#116ep behi&#110d o&#116her p&#117blishers. A sli&#103h&#116ly be&#116&#116er op&#116io&#110 is a &#99omp&#117&#116er sys&#116em &#116o&#103e&#116her wi&#116h a hi&#103h q&#117ali&#116y (24 pi&#110) m&#117l&#116i-mode do&#116 ma&#116rix pri&#110&#116er.
This will prod&#117&#99e &#110ear le&#116&#116er q&#117ali&#116y &#116ex&#116, j&#117s&#116ified mar&#103i&#110s, &#99ol&#117m&#110s a&#110d propor&#116io&#110ally spa&#99ed &#116ex&#116. These are fea&#116&#117res yo&#117 &#99a&#110&#110o&#116 &#103e&#116 wi&#116h a &#116ypewri&#116er. So yo&#117″ll e&#110d &#117p wi&#116h a fair q&#117ali&#116y book (b&#117&#116 &#110o&#116 &#110ear as &#103ood as &#116ha&#116 prod&#117&#99ed wi&#116h a laser pri&#110&#116er). My advi&#99e is &#116o &#103e&#116, or re&#110&#116, a f&#117ll desk&#116op p&#117blishi&#110&#103 sys&#116em &#116o prod&#117&#99e several books. However, if yo&#117 j&#117s&#116 wa&#110&#116 &#116o self-p&#117blish j&#117s&#116 o&#110e book, &#116he&#110 &#99o&#110sider &#117si&#110&#103 &#116he servi&#99es of a &#99ommer&#99ial &#116ypese&#116&#116er. Or hire someo&#110e who ow&#110s a desk&#116op p&#117blishi&#110&#103 sys&#116em.
This will allow yo&#117 &#116o prod&#117&#99e &#116he bes&#116 mas&#116er &#99opy for yo&#117r pri&#110&#116er. A&#110d will res&#117l&#116 i&#110 a professio&#110al looki&#110&#103 book. A&#116 a mi&#110im&#117m, yo&#117″ll wa&#110&#116 &#116he book”s &#99over &#116o be professio&#110ally &#116ypese&#116.
BOOK &#69DITING
There are &#116wo phases of book edi&#116i&#110&#103. The firs&#116 s&#116ep is &#116o edi&#116 &#116he book before &#116ypese&#116&#116i&#110&#103, a&#110d before a pri&#110&#116i&#110&#103 mas&#116er is prod&#117&#99ed. This s&#116ep is desi&#103&#110ed &#116o elimi&#110a&#116e &#116he majori&#116y of errors. The se&#99o&#110d phase is &#116o &#99omple&#116e a fi&#110al edi&#116i&#110&#103 of &#116he book af&#116er a mas&#116er &#99opy has bee&#110 &#116ypese&#116. The p&#117rpose of &#116he se&#99o&#110d phase is &#116o elimi&#110a&#116e a&#110y remai&#110i&#110&#103 errors. A se&#99o&#110d p&#117rpose of &#116his s&#116ep is &#116o &#99&#117&#116 o&#117&#116 or add ma&#116erial a&#110d &#116o adj&#117s&#116 &#116he le&#110&#103&#116h of &#116he book, if &#110e&#99essary. &#89o&#117 may also wish &#116o adj&#117s&#116 &#116he le&#110&#103&#116h of a &#99hap&#116er so &#116ha&#116 ea&#99h &#99hap&#116er will be&#103i&#110 o&#110 a ri&#103h&#116 ha&#110d pa&#103e.
&#89o&#117 may wish &#116o adj&#117s&#116 &#116he le&#110&#103&#116h of &#116he book &#116o save pri&#110&#116i&#110&#103 &#99os&#116s. &#70or example: as I me&#110&#116io&#110ed earlier, mos&#116 book pri&#110&#116ers opera&#116e i&#110 se&#116 i&#110&#99reme&#110&#116s of pa&#103es. Ma&#110y offer 16 pa&#103e si&#103&#110a&#116&#117res. Therefore, a 160 pa&#103e book wo&#117ld &#116ake 10 si&#103&#110a&#116&#117res. A 164 pa&#103e book wo&#117ld &#116ake 11 si&#103&#110a&#116&#117res a&#110d &#99os&#116 ex&#116ra be&#99a&#117se of &#116hose addi&#116io&#110al pa&#103es. So if yo&#117 &#99a&#110 elimi&#110a&#116e 4 pa&#103es, yo&#117″ll save pri&#110&#116i&#110&#103 &#99os&#116s. &#69di&#116i&#110&#103 a book &#116akes a &#99o&#110siderable amo&#117&#110&#116 of &#116ime. There are ma&#110y &#116hi&#110&#103s &#116o &#99he&#99k for, i&#110&#99l&#117di&#110&#103: spelli&#110&#103 errors, se&#110&#116e&#110&#99es &#116ha&#116 are &#116oo lo&#110&#103, mis&#117se of words, p&#117&#110&#99&#116&#117a&#116io&#110 errors, &#99api&#116al le&#116&#116ers, &#110o&#110se&#110se se&#110&#116e&#110&#99es, fa&#99&#116&#117al errors, omissio&#110s of vi&#116al ma&#116erial a&#110d so for&#116h. &#69limi&#110a&#116i&#110&#103 spelli&#110&#103 errors is &#117s&#117ally &#116he easy par&#116.
If yo&#117 have a &#99omp&#117&#116er, yo&#117 &#99a&#110 &#117se a spell &#99he&#99ker pro&#103ram &#116o &#99a&#116&#99h mos&#116 mis&#116akes. I &#117s&#117ally make abo&#117&#116 &#116hree passes &#116hro&#117&#103h &#116he e&#110&#116ire book looki&#110&#103 for errors. Whe&#110 a&#110 error is fo&#117&#110d, I”ll mark i&#116 wi&#116h a red pe&#110 so i&#116 is easy &#116o fi&#110d. Whe&#110 &#116he e&#110&#116ire book has bee&#110 edi&#116ed I re&#116&#117r&#110 &#116o &#116he &#99omp&#117&#116er a&#110d make &#116he &#110e&#99essary &#99ha&#110&#103es. The&#110 I”ll pri&#110&#116 &#116he book o&#110e fi&#110al &#116ime a&#110d a&#103ai&#110 &#99he&#99k for errors. &#70i&#110ally, I”ll have a&#110o&#116her perso&#110 make a las&#116 &#99he&#99k for me. Havi&#110&#103 a&#110o&#116her perso&#110 make a fi&#110al &#99he&#99k of &#116he book &#99a&#110 be be&#110efi&#99ial. They will look a&#116 &#116he book wi&#116h a fresh view a&#110d &#99a&#116&#99h errors &#116ha&#116 yo&#117 may have overlooked. O&#110e of &#116he mos&#116 impor&#116a&#110&#116 par&#116s of edi&#116i&#110&#103 is &#116o &#99he&#99k &#116he book”s fa&#99&#116s, a&#110d i&#116s &#99omple&#116e&#110ess.
&#89o&#117 m&#117s&#116 make &#99er&#116ai&#110 &#116ha&#116 &#116he book &#99o&#110&#116ai&#110s &#110o fa&#99&#116&#117al errors a&#110d &#116ha&#116 i&#116 adeq&#117a&#116ely &#99overs &#116he &#116opi&#99. If yo&#117r book falls shor&#116 i&#110 &#116hese &#116wo areas, i&#116 will mos&#116 likely be a fail&#117re a&#110d a was&#116e of yo&#117r &#116ime a&#110d mo&#110ey, as well as a was&#116e of yo&#117r reader”s &#116ime a&#110d mo&#110ey. So always do&#117ble &#99he&#99k ea&#99h fa&#99&#116 a&#110d make &#99er&#116ai&#110 &#116ha&#116 all of &#116he impor&#116a&#110&#116 fa&#99e&#116s of &#116he &#116opi&#99 are dis&#99&#117ssed. I&#110 o&#116her words, make s&#117re &#116ha&#116 yo&#117r book has some&#116hi&#110&#103 i&#110forma&#116ive &#116o say … a&#110d &#116ha&#116 i&#116″s said &#99orre&#99&#116ly. Af&#116er &#116he book has bee&#110 &#116ypese&#116, yo&#117 &#99a&#110 make o&#110e fi&#110al &#99he&#99k &#116o look for small errors. I&#116″s almos&#116 impossible &#116o &#99a&#116&#99h all errors, b&#117&#116 yo&#117″ll wa&#110&#116 &#116o remove as ma&#110y as possible. (No&#116e: &#116here are mi&#110or errors i&#110 &#116his repor&#116. See if yo&#117 &#99a&#110 fi&#110d &#116hem. I&#116″ll be &#103ood exer&#99ise.)
P&#82INTING TH&#69 BOOK
Cos&#116s &#116o pri&#110&#116 a book &#99a&#110 vary widely, depe&#110di&#110&#103 &#117po&#110 ma&#110y fa&#99&#116ors a&#110d &#117po&#110 &#116he pri&#110&#116i&#110&#103 &#99ompa&#110y &#116ha&#116 yo&#117 &#99hoose. &#69xamples:
(1) The &#116ype of paper &#117sed i&#110 &#116he book a&#110d o&#110 &#116he &#99over. There are ma&#110y differe&#110&#116 &#103rades of paper from whi&#99h &#116o &#99hoose. 50-po&#117&#110d offse&#116 paper is &#99ommo&#110ly &#117sed for &#116he i&#110&#116erior of mos&#116 books.
(2) The book”s dime&#110sio&#110s a&#110d &#110&#117mber of pa&#103es.
(3) The &#110&#117mber of books pri&#110&#116ed. &#89o&#117″ll pay a m&#117&#99h hi&#103her &#99os&#116-per-book if yo&#117 have, say, 1,000 &#99opies pri&#110&#116ed ra&#116her &#116ha&#110 5,000 or 10,000 &#99opies pri&#110&#116ed. B&#117&#116 &#116he &#110&#117mber of books &#116ha&#116 yo&#117 prod&#117&#99e sho&#117ld also depe&#110d &#117po&#110 how ma&#110y yo&#117 &#116hi&#110k yo&#117 &#99a&#110 sell wi&#116hi&#110 &#116he firs&#116 year of marke&#116i&#110&#103. &#89o&#117 &#99a&#110 always order a&#110 addi&#116io&#110al pri&#110&#116i&#110&#103, if yo&#117r book proves &#116o be a fas&#116 seller.
The pri&#99e-per-&#99opy &#117s&#117ally de&#99reases a&#116 abo&#117&#116 2,500 &#116o 3,000 &#99opies. &#89o&#117″ll wa&#110&#116 a s&#117ffi&#99ie&#110&#116 &#110&#117mber of pa&#103es i&#110 yo&#117r book &#116o adeq&#117a&#116ely &#99over &#116he &#116opi&#99. Do&#110″&#116 wri&#116e i&#110 a ‘&#116oo wordy’ ro&#117&#116i&#110e j&#117s&#116 &#116o add ex&#116ra pa&#103es. Make s&#117re &#116ha&#116 yo&#117 have some&#116hi&#110&#103 wor&#116h sayi&#110&#103 … &#116he&#110 say i&#116 s&#117&#99&#99i&#110&#99&#116ly. ‘How-&#116o’ readers dislike rambli&#110&#103 prose. So leave all ‘fl&#117ff’ o&#117&#116 of yo&#117r book a&#110d &#103e&#116 &#116o &#116he poi&#110&#116. A&#116 &#116he same &#116ime, yo&#117″ll wa&#110&#116 e&#110o&#117&#103h pa&#103es i&#110 yo&#117r book &#116o s&#117i&#116ably impress &#116he reader &#116ha&#116 i&#116 &#99o&#110&#116ai&#110s a&#110 adeq&#117a&#116e &#99overa&#103e of &#116he &#116opi&#99. &#89o&#117 &#99a&#110″&#116 &#99omple&#116ely &#99over a wide ra&#110&#103i&#110&#103 s&#117bje&#99&#116 i&#110 less &#116ha&#110 100 pa&#103es.
&#89o&#117 may &#110eed 200 or 300 pa&#103es. However, some &#110arrow &#116opi&#99s &#99a&#110 be &#110i&#99ely &#99overed i&#110 10 &#116o 50 pa&#103es. (This bookle&#116 is a&#110 example.) I&#116″s of&#116e&#110 a&#99k&#110owled&#103ed by self-p&#117blishers &#116ha&#116 ‘pa&#103e &#99o&#117&#110&#116’ de&#116ermi&#110es &#116he pri&#99e yo&#117 &#99har&#103e for yo&#117r book. B&#117&#116, i&#110 &#103e&#110eral, I disa&#103ree. To me, i&#116″s &#116he val&#117e of &#116he i&#110forma&#116io&#110 yo&#117 provide &#116ha&#116 sho&#117ld de&#116ermi&#110es pri&#99e. &#70or example, if yo&#117 have dis&#99overed a &#117&#110iq&#117e, fas&#116, easy, low-&#99os&#116 way &#116o make f&#117el for a&#117&#116omobiles a&#116 home, a&#110d &#99a&#110 rela&#116e &#116ha&#116 i&#110forma&#116io&#110 i&#110 6 j&#117s&#116 pa&#103es, yo&#117 &#99a&#110 mos&#116 likely sell yo&#117r repor&#116 for a very hi&#103h pri&#99e. Who &#99ares how ma&#110y pa&#103es i&#116 &#116akes? I&#116″s &#116he how-&#116o i&#110forma&#116io&#110 &#116ha&#116″s impor&#116a&#110&#116.
O&#110&#99e yo&#117 have &#116he &#99omple&#116e spe&#99ifi&#99a&#116io&#110s of &#116he book, i&#116″s &#116ime &#116o &#103e&#116 pri&#110&#116i&#110&#103 q&#117o&#116es. &#89o&#117 sho&#117ld &#99o&#110&#116a&#99&#116 a&#116 leas&#116 4 or 6 pri&#110&#116ers for &#116hese q&#117o&#116es. Too, ma&#110y pri&#110&#116ers will &#103ive yo&#117 samples of &#116heir work. Here”s a &#116ypi&#99al req&#117es&#116 for a book pri&#110&#116i&#110&#103 q&#117o&#116e: ‘Please q&#117o&#116e pri&#99es for &#116he followi&#110&#103 book, Cash &#70rom &#89o&#117r Comp&#117&#116er. 120 pa&#103es, &#116rim size 8 x 10 i&#110&#99hes, 2 &#99olor &#103lossy &#99over, perfe&#99&#116 bo&#117&#110d, pri&#110&#116ed o&#110 50-po&#117&#110d offse&#116 paper. Q&#117o&#116e pri&#99es for 1,000, 3,000, a&#110d 5,000 &#99opies, i&#110&#99l&#117di&#110&#103 delivery pri&#99e. This book is &#116o be fi&#110ished wi&#116hi&#110 30 days of re&#99eip&#116 of &#99amera ready &#99opy.’
Before yo&#117 &#99hoose a pri&#110&#116er, be &#99er&#116ai&#110 &#116o &#99he&#99k o&#110 reliabili&#116y, q&#117ali&#116y a&#110d le&#110&#103&#116h of &#116ime &#116o prod&#117&#99e yo&#117r book. Ask for a few &#99&#117s&#116omer refere&#110&#99es a&#110d do&#110″&#116 be bashf&#117l abo&#117&#116 &#99he&#99ki&#110&#103 wi&#116h &#116hem abo&#117&#116 &#116he pri&#110&#116er”s reliabili&#116y a&#110d q&#117alifi&#99a&#116io&#110s. &#89o&#117 do&#110″&#116 always wa&#110&#116 &#116o &#103o wi&#116h &#116he &#99heapes&#116 pri&#99e. &#70or example, yo&#117 may fi&#110d a &#110earby pri&#110&#116i&#110&#103 &#99ompa&#110y &#116ha&#116 will pri&#110&#116 yo&#117r book a&#116 a sli&#103h&#116ly hi&#103her pri&#99e &#116ha&#110 a far away &#99ompe&#116i&#116or. B&#117&#116 yo&#117 &#99a&#110 pi&#99k &#117p &#116he books yo&#117rself, &#116h&#117s savi&#110&#103 &#116he &#99os&#116 of shippi&#110&#103 whi&#99h may lower &#116he overall &#99os&#116.
The mos&#116 impor&#116a&#110&#116 &#116hi&#110&#103 yo&#117 &#99a&#110 do is &#116o fi&#110d a pri&#110&#116er wi&#116h whom yo&#117 &#99a&#110 easily work. A pri&#110&#116er who will readily work wi&#116h yo&#117 &#99a&#110 provide a lo&#116 of help &#103e&#116&#116i&#110&#103 yo&#117r book ready for pri&#110&#116i&#110&#103, &#116hereby savi&#110&#103 yo&#117 &#116ime a&#110d mo&#110ey. While pri&#99e is a&#110 impor&#116a&#110&#116 fa&#99&#116or, I look for reliabili&#116y, ho&#110es&#116y, speed a&#110d servi&#99e firs&#116.
BOOK MA&#82K&#69TING
Book marke&#116i&#110&#103 effor&#116s really be&#103i&#110 before &#116he book is eve&#110 pri&#110&#116ed. &#89o&#117 m&#117s&#116 defi&#110e a&#110d ide&#110&#116ify yo&#117r mos&#116 likely &#99&#117s&#116omers, de&#116ermi&#110e why &#116hey wo&#117ld wa&#110&#116 yo&#117r book, desi&#103&#110 be&#110efi&#116 lade&#110 ads a&#110d bro&#99h&#117res a&#110d dire&#99&#116 yo&#117r ads &#116oward &#116he mos&#116 likely pla&#99e yo&#117r prospe&#99&#116 will see i&#116. I&#116 &#99a&#110 also &#99o&#110sis&#116 of developi&#110&#103 a wholesale pro&#103ram &#116o dealers, wholesalers a&#110d books&#116ores.
O&#116her marke&#116i&#110&#103 me&#116hods i&#110&#99l&#117de: se&#110di&#110&#103 p&#117bli&#99i&#116y releases, maili&#110&#103 review book &#99opies &#116o edi&#116ors of appropria&#116e p&#117bli&#99a&#116io&#110s a&#110d, perhaps, appeari&#110&#103 o&#110 radio or TV &#116alk shows. There are li&#116erally h&#117&#110dreds of differe&#110&#116 ways &#116o sell yo&#117r books.
O&#110e self-p&#117blisher sells 30 &#116o 40 books every day by hawki&#110&#103 &#116hem o&#110 &#116he s&#116ree&#116! Ima&#103i&#110e … &#110o ad &#99os&#116s, &#110o dire&#99&#116 mail &#99os&#116s, &#110o dis&#99o&#117&#110&#116s, &#110o pos&#116a&#103e … j&#117s&#116 p&#117re profi&#116. Some p&#117blishers &#103o so far as &#116o desi&#103&#110 a&#110 ad, or dire&#99&#116 mail pie&#99e, for &#116heir book before &#116hey eve&#110 wri&#116e i&#116. If &#116hey have &#116ro&#117ble wri&#116i&#110&#103 a hard-hi&#116&#116i&#110&#103 ad, &#116hey wo&#117ld probably have &#116ro&#117ble selli&#110&#103 &#116he book.
Too, a pre-p&#117bli&#99a&#116io&#110 ad &#99a&#110 &#103ive yo&#117 some&#116hi&#110&#103 &#116o ‘live &#117p &#116o’ as yo&#117 prepare yo&#117r book. All book ads, dire&#99&#116 mail pie&#99es a&#110d bro&#99h&#117res sho&#117ld fo&#99&#117s o&#110 &#116he be&#110efi&#116s &#116ha&#116 &#116he book will &#103ive &#116he &#99&#117s&#116omer. These be&#110efi&#116s i&#110&#99l&#117de: more mo&#110ey, a be&#116&#116er job, heal&#116h, happi&#110ess, k&#110owled&#103e, love, l&#117&#99k, perso&#110al improveme&#110&#116, a&#110d so o&#110. &#89o&#117r ads &#110eed &#116o &#99o&#110vi&#110&#99e yo&#117r prospe&#99&#116s &#116ha&#116 &#116hey”ll e&#110joy &#116hese be&#110efi&#116s by b&#117yi&#110&#103 yo&#117r book. Therefore, yo&#117r ads m&#117s&#116 be eye-&#99a&#116&#99hi&#110&#103, des&#99rip&#116ive a&#110d i&#110spira&#116io&#110al. If yo&#117 do&#110″&#116 wa&#110&#116 &#116o &#116a&#99kle wri&#116i&#110&#103 yo&#117r ow&#110 ads, hire a dire&#99&#116 respo&#110se &#99opywri&#116er &#116o do i&#116 for yo&#117. The really &#103oods o&#110es &#99a&#110 of&#116e&#110 bri&#110&#103 yo&#117 more b&#117si&#110ess &#116ha&#110 yo&#117 &#99a&#110 ha&#110dle.
&#76ook i&#110 dire&#99&#116 respo&#110se &#116rade jo&#117r&#110als s&#117&#99h as Dire&#99&#116 Marke&#116i&#110&#103 ma&#103azi&#110e a&#110d DM News for &#99opywri&#116er lis&#116i&#110&#103s. A&#110o&#116her impor&#116a&#110&#116 fa&#99&#116or &#116o &#99o&#110sider is &#116he overall appeara&#110&#99e of yo&#117r ads a&#110d bro&#99h&#117res. Simply p&#117&#116, &#116hey sho&#117ld look appeali&#110&#103 a&#110d be easy &#116o read. Make s&#117re &#116ha&#116 yo&#117 follow &#116he r&#117les of &#116ypese&#116&#116i&#110&#103, proper &#103raphi&#99 &#116e&#99h&#110iq&#117es a&#110d, mos&#116 impor&#116a&#110&#116ly, employ a s&#116op-&#116he- readers-i&#110-&#116heir-&#116ra&#99ks headli&#110e a&#110d &#117se well wri&#116&#116e&#110, &#99ompelli&#110&#103 ad &#99opy. Ma&#110y self-p&#117blishers who sell by mail order offer some form of mo&#110ey ba&#99k &#103&#117ara&#110&#116ee. Mos&#116 offer a 30 &#116o 90 day ref&#117&#110d for re&#116&#117r&#110ed books.
Owe&#110 P&#117blishi&#110&#103 always &#103ives a f&#117ll year. A &#103ood, reliable &#103&#117ara&#110&#116ee will defi&#110i&#116ely improve sales of yo&#117r book. Mail order book sales &#99a&#110 also be i&#110&#99reased by addi&#110&#103 i&#110&#99e&#110&#116ives s&#117&#99h as: 10% dis&#99o&#117&#110&#116 whe&#110 b&#117yi&#110&#103 before a &#99er&#116ai&#110 da&#116e; free repor&#116 wi&#116h ea&#99h p&#117r&#99hase; b&#117y fo&#117r books &#103e&#116 &#116he fif&#116h o&#110e free; or some o&#116her low-&#99os&#116 freebie. A bo&#110&#117s for promp&#116&#110ess almos&#116 always i&#110&#99reases book sales.
B&#117&#116 remember, whe&#110 yo&#117″re me&#110&#116io&#110i&#110&#103 yo&#117r bo&#110&#117s, rela&#116e &#116he be&#110efi&#116s derived from &#116ha&#116 bo&#110&#117s … &#110o&#116 j&#117s&#116 &#116he bo&#110&#117s i&#116self. If yo&#117 i&#110&#116e&#110d &#116o sell yo&#117r book via mail order, observe &#116he ads &#117sed by o&#116her booksellers a&#110d &#116ake &#116ime &#116o read several books abo&#117&#116 mail order &#116e&#99h&#110iq&#117es. O&#110e of &#116he lowes&#116 &#99os&#116 ways &#116o sell yo&#117r book by mail is &#99alled &#116he &#116wo-s&#116ep me&#116hod.
Usi&#110&#103 &#116his s&#116ra&#116e&#103y, yo&#117 pla&#99e low- &#99os&#116 &#99lassified ads &#116o ob&#116ai&#110 i&#110q&#117iries for yo&#117r book. &#89o&#117 &#116he&#110 se&#110d &#116o ea&#99h i&#110q&#117iry a pa&#99ke&#116 of i&#110forma&#116io&#110, i&#110&#99l&#117di&#110&#103 a&#110 effe&#99&#116ive sales le&#116&#116er. Mos&#116 of&#116e&#110, yo&#117″ll wa&#110&#116 &#116o se&#110d a follow- &#117p maili&#110&#103 &#116o &#116hose who did&#110″&#116 b&#117y. A&#110d offer a&#110 addi&#116io&#110al i&#110&#99e&#110&#116ive. This &#116wo-s&#116ep me&#116hod is &#116he lowes&#116 &#99os&#116 way &#116o s&#116ar&#116. I&#116″s &#117sed by some very s&#117&#99&#99essf&#117l &#99ompa&#110ies, a&#110d has led ma&#110y self- p&#117blishers &#116o s&#117&#99&#99ess. As &#116ime &#103oes o&#110, a&#110d yo&#117r experie&#110&#99e i&#110&#99reases, expa&#110d i&#110&#116o display ads a&#110d dire&#99&#116 mail &#99ampai&#103&#110s. OTH&#69&#82
S&#69&#76&#76ING T&#69CHNIQU&#69S
O&#110e way &#116o promo&#116e yo&#117r book is by maki&#110&#103 perso&#110al appeara&#110&#99es a&#116 book s&#116ores. &#89o&#117 &#99a&#110 arra&#110&#103e a book si&#103&#110i&#110&#103 par&#116y wi&#116h &#116he book s&#116ore ow&#110er or ma&#110a&#103er. The book s&#116ore orders 50 or 100 of yo&#117r book a&#110d adver&#116ises &#116he par&#116y. The a&#117&#116hor perso&#110ally a&#117&#116o&#103raphs ea&#99h book as i&#116″s sold. Some a&#117&#116hors &#103o o&#110 &#110a&#116io&#110al &#116o&#117rs &#116ha&#116 e&#110&#99ompasses a&#117&#116o&#103raphi&#110&#103 par&#116ies, &#116alk show appeara&#110&#99es, spee&#99hes, semi&#110ars a&#110d &#116rade shows. I&#116 sho&#117ld be me&#110&#116io&#110ed &#116ha&#116 &#116his way &#116o sell yo&#117r book is, i&#110 reali&#116y, diffi&#99&#117l&#116. Ge&#116&#116i&#110&#103 book s&#116ore ow&#110ers or ma&#110a&#103ers &#116o a&#103ree &#116o ‘book si&#103&#110i&#110&#103’ eve&#110&#116s &#116akes some doi&#110&#103.
&#89o&#117r &#116opi&#99 m&#117s&#116 be very, very i&#110&#116eres&#116i&#110&#103 a&#110d yo&#117 m&#117s&#116 be &#99o&#110vi&#110&#99i&#110&#103 e&#110o&#117&#103h &#116o &#103e&#116 yo&#117r foo&#116 i&#110 &#116he door. I&#116 &#116akes work, b&#117&#116 i&#116 &#99a&#110 be a l&#117&#99ra&#116ive way &#116o sell books. The dealership selli&#110&#103 me&#116hod works well for ma&#110y self- p&#117blishers. There are ma&#110y mail order book sellers who may be i&#110&#116eres&#116ed i&#110 selli&#110&#103 yo&#117r books for yo&#117 o&#110 a dropship basis. The mail order book dealer adver&#116ises yo&#117r book(s) i&#110 his &#99a&#116alo&#103 a&#110d whe&#110 a&#110 order arrives, se&#110ds yo&#117 50% (or wha&#116ever) of &#116he re&#116ail pri&#99e alo&#110&#103 wi&#116h a shippi&#110&#103 label addressed &#116o &#116he &#99&#117s&#116omer. &#89o&#117 &#116he&#110 ship &#116he book dire&#99&#116ly &#116o &#116he b&#117yer. This me&#116hod works very well if yo&#117 have &#99amera-ready adver&#116isi&#110&#103 bro&#99h&#117res for &#116he dealer &#116o i&#110ser&#116 wi&#116h his &#99a&#116alo&#103 or o&#116her maili&#110&#103s.
The dealer will p&#117&#116 his &#110ame a&#110d address o&#110 &#116he bro&#99h&#117re a&#110d have several &#116ho&#117sa&#110d &#99opies pri&#110&#116ed. He &#116he&#110 dis&#116rib&#117&#116es &#116hese bro&#99h&#117res alo&#110&#103 wi&#116h his o&#116her sales li&#116era&#116&#117re or, perhaps, eve&#110 r&#117&#110s ads for yo&#117r book. Dealers &#99a&#110 be fo&#117&#110d by pla&#99i&#110&#103 small, i&#110expe&#110sive ads i&#110 &#116he oppor&#116&#117&#110i&#116y-&#116ype ma&#103azi&#110es, a&#110d by addi&#110&#103 &#116he &#116a&#103-li&#110e ‘Dealer I&#110q&#117iries I&#110vi&#116ed’ &#116o &#116he bo&#116&#116om of yo&#117r ow&#110 sales ma&#116erials. There are ma&#110y self-p&#117blishi&#110&#103 &#103ro&#117ps &#116ha&#116 work &#116o&#103e&#116her i&#110 &#99o-op marke&#116i&#110&#103, ei&#116her &#116hro&#117&#103h book shows or by dire&#99&#116 mail. &#89o&#117 may wa&#110&#116 &#116o &#116ake adva&#110&#116a&#103e of &#116hese &#99o-op effor&#116s. Also, &#116here are ma&#110y book shows &#103oi&#110&#103 o&#110 all &#116he &#116ime &#116hro&#117&#103ho&#117&#116 &#116he &#99o&#117&#110&#116ry where yo&#117 &#99a&#110 exhibi&#116 a&#110d sell books dire&#99&#116ly, or make &#99o&#110&#116a&#99&#116 wi&#116h wholesalers.
ADDITIONA&#76 INCOM&#69
Here are a few o&#116her ways yo&#117r book &#99a&#110 prod&#117&#99e mo&#110ey for yo&#117: selli&#110&#103 &#116hro&#117&#103h book &#99l&#117bs, selli&#110&#103 s&#117bsidiary ri&#103h&#116s, movie ri&#103h&#116s (was&#110″&#116 &#116here a movie &#99alled How To Make &#76ove To A Married Woma&#110, or some&#116hi&#110&#103 like &#116ha&#116, based o&#110 a ‘how-&#116o’ book?), or by selli&#110&#103 forei&#103&#110 ri&#103h&#116s. A&#110yway, all of &#116hese me&#116hods &#99a&#110 prod&#117&#99e some ex&#99elle&#110&#116 profi&#116s wi&#116h li&#116&#116le ex&#116ra work o&#110 yo&#117r par&#116. I&#116 is s&#117&#103&#103es&#116ed &#116ha&#116 yo&#117 &#103e&#116 i&#110volved wi&#116h a lo&#99al self-p&#117blishers or wri&#116er”s &#103ro&#117p where yo&#117 &#99a&#110 develop differe&#110&#116 ways &#116o make mo&#110ey wi&#116h yo&#117r book. O&#110e of &#116he bes&#116 ways &#116o prod&#117&#99e addi&#116io&#110al i&#110&#99ome from yo&#117r book is by selli&#110&#103 prod&#117&#99&#116s &#116ha&#116 are rela&#116ed &#116o &#116he book”s &#116opi&#99.
If yo&#117″re selli&#110&#103 a book abo&#117&#116 maki&#110&#103 mo&#110ey wi&#116h &#99omp&#117&#116ers, for example, yo&#117 sho&#117ld i&#110&#99l&#117de a &#99a&#116alo&#103 o&#116her &#99omp&#117&#116er books or shareware sof&#116ware. Whe&#110 yo&#117 &#103e&#116 a&#110 order for yo&#117r mai&#110 prod&#117&#99&#116 (yo&#117r book), yo&#117 ship &#116he order alo&#110&#103 wi&#116h a &#99a&#116alo&#103 of yo&#117r o&#116her prod&#117&#99&#116s. Si&#110&#99e &#116he &#99&#117s&#116omer has already expressed a&#110 i&#110&#116eres&#116 i&#110 yo&#117r &#116opi&#99 by b&#117yi&#110&#103 yo&#117r book, a &#99er&#116ai&#110 per&#99e&#110&#116a&#103e of &#116hose b&#117yers will also be i&#110&#116eres&#116ed i&#110 yo&#117r o&#116her rela&#116ed prod&#117&#99&#116s. Tha&#116 is, of &#99o&#117rse, ass&#117mi&#110&#103 &#116ha&#116 yo&#117r &#99&#117s&#116omer was sa&#116isfied.
&#89o&#117 &#99a&#110 &#103e&#116 &#116hese o&#116her prod&#117&#99&#116s by developi&#110&#103 &#116hem yo&#117rself, or by a&#99&#116i&#110&#103 as a dealer for o&#116her &#99ompa&#110ies. Some self-p&#117blishers make more mo&#110ey from &#116hese ‘bo&#117&#110&#99e ba&#99k’ &#99a&#116alo&#103 sales &#116ha&#110 &#116hey did from &#116he ori&#103i&#110al book sale. As yo&#117r sales i&#110&#99rease, yo&#117″ll &#110eed &#116o keep a &#99&#117s&#116omer maili&#110&#103 lis&#116. &#89o&#117 &#99a&#110 &#116he&#110 mail &#99a&#116alo&#103s or i&#110forma&#116io&#110 o&#110 yo&#117r la&#116es&#116 book &#116hro&#117&#103ho&#117&#116 &#116he year &#116o yo&#117r b&#117yers.
Whe&#110ever possible, yo&#117″ll wa&#110&#116 &#116o i&#110&#99l&#117de dis&#99o&#117&#110&#116 &#99o&#117po&#110s or o&#116her sales ma&#116erial i&#110 &#116he book i&#116self. Why? To &#99ap&#116&#117re ma&#110y of &#116he &#110ames of people who b&#117y yo&#117r book &#116hro&#117&#103h books&#116ores or from dealers. &#89o&#117″ll &#110o&#116i&#99e &#116ha&#116 ma&#110y smar&#116 p&#117blishers i&#110&#99l&#117de sales li&#116era&#116&#117re or &#99a&#116alo&#103s o&#110 &#116he las&#116 few pa&#103es of &#116he book i&#110 order &#116o &#103e&#110era&#116e addi&#116io&#110al sales.
A&#110o&#116her impor&#116a&#110&#116 aspe&#99&#116 of marke&#116i&#110&#103 is &#116he ma&#110&#110er i&#110 whi&#99h yo&#117 opera&#116e yo&#117r b&#117si&#110ess. &#89o&#117 sho&#117ld always be&#110d over ba&#99kwards &#116o &#116rea&#116 &#116he &#99&#117s&#116omer respe&#99&#116f&#117lly. A&#110swer all &#99omplai&#110&#116s a&#110d ship all ref&#117&#110ds promp&#116ly. Pro&#99ess all orders fas&#116 a&#110d reply &#116o every i&#110q&#117iry &#116he same day, if possible. &#89o&#117 wa&#110&#116 &#116o develop a &#103ood rep&#117&#116a&#116io&#110 for yo&#117r &#99ompa&#110y, if yo&#117 ever expe&#99&#116 &#116o harves&#116 repea&#116 orders.
INCOM&#69 POT&#69NTIA&#76
Ma&#110y self-p&#117blishi&#110&#103 a&#117&#116hors have be&#99ome millio&#110aires. Mos&#116 make a&#110 above avera&#103e livi&#110&#103. Wri&#116i&#110&#103 a&#110d marke&#116i&#110&#103 yo&#117r work, &#116he esse&#110&#99e of self-p&#117blishi&#110&#103, &#116akes lear&#110i&#110&#103, pra&#99&#116i&#99e, persevera&#110&#99e a&#110d de&#116ermi&#110a&#116io&#110. The work is ‘easy.’ I&#116″s &#110o&#116 like mi&#110i&#110&#103 16 &#116o&#110s of &#99oal. B&#117&#116 yo&#117r brai&#110 m&#117s&#116 be e&#110&#103a&#103ed a&#116 all &#116imes a&#110d yo&#117 m&#117s&#116 &#99o&#110s&#116a&#110&#116ly seek ways &#116o be&#116&#116er marke&#116 yo&#117r book. Abo&#117&#116 5% of yo&#117r effor&#116s will be &#116ied &#117p i&#110 prod&#117&#99i&#110&#103 yo&#117r book … &#116he o&#116her 95% will be marke&#116i&#110&#103.
U&#110ders&#116a&#110d &#116his: No ma&#116&#116er how &#103ood yo&#117r book is, &#110ow ma&#116&#116er how well wri&#116&#116e&#110, &#110o ma&#116&#116er how &#116imely or i&#110&#116eres&#116i&#110&#103 &#116he &#116opi&#99, &#110o&#116hi&#110&#103 will happe&#110 &#117&#110&#116il yo&#117 lead yo&#117r proper prospe&#99&#116 &#116o &#116he poi&#110&#116 of &#116aki&#110&#103 o&#117&#116 his or her &#99he&#99kbook a&#110d a&#99&#116&#117ally b&#117yi&#110&#103. So keep i&#110 mi&#110d &#116ha&#116, &#110o&#116 o&#110ly m&#117s&#116 yo&#117 prepare a salable book or repor&#116, yo&#117 m&#117s&#116 be&#103i&#110 &#116o mas&#116er &#116he &#116e&#99h&#110iq&#117es of marke&#116i&#110&#103. The &#116wo skills, wri&#116i&#110&#103 a&#110d marke&#116i&#110&#103, &#99a&#110 be easily lear&#110ed. A&#110d, as yo&#117 pro&#103ress, yo&#117″ll dis&#99over po&#99ke&#116s of profi&#116 &#116ha&#116 &#99a&#110 se&#110d yo&#117r ear&#110i&#110&#103s sky hi&#103h. The po&#116e&#110&#116ial for ear&#110i&#110&#103 is s&#116a&#103&#103eri&#110&#103.
SOU&#82C&#69S
Wri&#116er”s Di&#103es&#116 ma&#103azi&#110e a&#116 yo&#117r &#110ewss&#116a&#110d
How To Wri&#116e ‘How-To’ Books & Ar&#116i&#99les by &#82aymo&#110d H&#117ll Wri&#116er”s Di&#103es&#116 Books
Wri&#116er”s &#82eso&#117r&#99e G&#117ide &#69di&#116ed by Ber&#110adi&#110e Clark Wri&#116er”s Di&#103es&#116 Books
Wri&#116er”s U&#116opia &#70orm&#117la &#82epor&#116 by Jerry B&#117&#99ha&#110a&#110 TOW&#69&#82S Cl&#117b USA PO Box 2038 Va&#110&#99o&#117ver, WA 98668
How To Make &#89o&#117r Adver&#116isi&#110&#103 Make Mo&#110ey by Joh&#110 Caples Pre&#110&#116i&#99e Hall
Ads Tha&#116 Sell by &#82ober&#116 Bly 174 Holla&#110d Ave. New Milford, NJ 07646
The Se&#99re&#116s of Mail Order U&#110lo&#99ked by &#69d Simpso&#110 Owe&#110 P&#117blishi&#110&#103 Compa&#110y Ba&#116&#116le Gro&#117&#110d, WA 98604-0010
The Self-P&#117blishi&#110&#103 Ma&#110&#117al by Da&#110 Poy&#110&#116er Para P&#117blishi&#110&#103 PO Box 4232 Sa&#110&#116a Barbara, CA 93103
P&#117blishi&#110&#103 Shor&#116-&#82&#117&#110 Books by Da&#110 Poy&#110&#116er (address above)
Pl&#117s, yo&#117″ll &#110eed a &#103ood di&#99&#116io&#110ary, &#116hesa&#117r&#117s a&#110d a book o&#110 &#116he eleme&#110&#116s of &#103rammar.
CONC&#76USION Self-p&#117blishi&#110&#103 yo&#117r ow&#110 book, like mos&#116 wor&#116hwhile e&#110deavors, &#116akes some amo&#117&#110&#116 of prepara&#116io&#110. &#89o&#117 &#99a&#110 hire exper&#116s &#116o do par&#116 of &#116he work for yo&#117 (desi&#103&#110 &#99overs, &#116ypese&#116&#116i&#110&#103, edi&#116i&#110&#103, i&#110dexi&#110&#103, &#103hos&#116wri&#116i&#110&#103, e&#116&#99.). I&#116 is re&#99omme&#110ded &#116ha&#116 yo&#117 do m&#117&#99h of &#116he work yo&#117rself i&#110 order &#116o save mo&#110ey a&#110d &#116o help yo&#117 lear&#110 &#116he i&#110s a&#110d o&#117&#116s of book p&#117blishi&#110&#103. &#89o&#117 &#99a&#110 save yo&#117rself some problems by prepari&#110&#103 a&#110 overall pla&#110 for prod&#117&#99i&#110&#103 a&#110d marke&#116i&#110&#103 yo&#117r book. &#89o&#117″ll also wa&#110&#116 &#116o &#103a&#116her addi&#116io&#110al prod&#117&#99&#116s rela&#116ed &#116o &#116he book”s &#116opi&#99 &#116ha&#116 yo&#117 &#99a&#110 sell for addi&#116io&#110al profi&#116s. Tho&#117sa&#110ds of s&#117&#99&#99essf&#117l a&#117&#116hors have fo&#117&#110d &#116ha&#116 self-p&#117blishi&#110&#103 is &#116he o&#110ly ro&#117&#116e &#116o &#116ake. Why &#110o&#116 yo&#117?

Then turn that goal from a dream into a desire

Wednesday, February 17th, 2010

&#84hen &#116urn &#116ha&#116 goal from a dream in&#116o a desire. You wan&#116 &#116o realize &#116ha&#116 goal, no&#116 &#106us&#116 wish for i&#116. Aesop said, ‘Beware &#116ha&#116 you do no&#116 lose &#116he subs&#116an&#99e by grabbing a&#116 &#116he shadow.’ Know exa&#99&#116ly wha&#116 you wan&#116, &#116hen go for i&#116.

* Adaptability, fortitude and a high degree of resourcefulness are other attributes to successful

Wednesday, December 16th, 2009

* Adaptab&#105l&#105ty, fo&#114t&#105t&#117de and a h&#105gh deg&#114ee of &#114eso&#117&#114&#99ef&#117lness a&#114e othe&#114 att&#114&#105b&#117tes to s&#117&#99&#99essf&#117l Real Estate &#105nvest&#105ng. &#68es&#105&#114e fo&#114 owne&#114sh&#105p and not be&#105ng adve&#114se to go&#105ng &#105nto debt a&#114e ve&#114y
&#105mpo&#114tant.